SCORE Orange CountySCORE
SCORE
SCOREA Network of Business Knowledge and Experience

Follow Us:
  
  
  







SCORE is a resource partner with the SBA
  Workshops - Marketing and Sales
 
Schedules are subject to change without notice. Please check here frequently for updates.
For a complete list of workshops offered, please check the Workshop Calendar.


To view only one workshop title, please select from the following list:

  
August

 
The Power of PPC Advertising:
    Google AdWords In Action
Location:Webster University
32 Discovery, #250, Irvine 92618
Click here to view map
Date & Time:August 21 2017, Monday, from 10:30 AM to 1:30 PM
Cost:No Cost
More Info:


Google AdWords is one of the most effective tools to drive targeted, relevant, and specific traffic to your website. Google AdWords is the most powerful tool ever created in the history of advertising. With AdWords you’re in control. Customers chase you so you don’t have to chase them. You set your daily budget, create your own ads, choose geographic placement, and build your keyword list. In short, AdWords allows a small business to become their own micro ad agency.

Attend this introductory seminar and learn:

• How you can attract targeted and relevant traffic to your website in 24 hours
• Why all clicks are not created equal
• Why text ads beat banner ads
• Why search marketing is the most powerful tool in your digital arsenal
• Why search is more powerful yet complimentary to social media
• How AdWords uses mobile marketing to increase sales
• Why more people buy with PPC ads when looking to purchase online
• How PPC can increase sales and sell more products
• And more...

Plus useful tips from Stu's new book, successful digital client case studies and marketing strategies. Register Now, Space is limited and will fill up quickly!

Bonus: Hear The Story of How I Got A Six Figure Customer With One Blog Post!

Stuart Atkins of Atkins Marketing Solutions presents this workshop. Stu is a marketing consultant, author, blogger, speaker, SDBC Business Adviser, and Adjunct Professor of Marketing at Cal State Fullerton's Mihaylo College of Business and Economics.

(Registration/Check-in 10:00 PM to 10:30 AM
 
Work Smarter, Not Harder - WordPress for Small Business
Location:Yorba Linda Public Library
18181 Imperial Highway, Yorba Linda 92886
Click here to view map
Date & Time:August 23 2017, Wednesday, from 6:00 PM to 8:30 PM
Cost:No Cost
More Info:


WordPress is the fastest growing and most popular website platform for all levels of business, but especially small business. The amazing selection of features, options and benefits that attracted Samsung, Ford, EBay, GM and CNN to WordPress are the same for Small Business Owners everywhere:

• Simple, yet Powerful
• Versatile Flexibility with Limitless Customization Options
• Expansion/Growth Possibilities are Endless
• Easy to Learn, Easy to Use & Easy to Maintain
• WordPress Support is Second to None
• SEO & Google Ranking Friendly
• Do-it-Yourself Cost Effectiveness

We will discuss the following topics during our fact filled WordPress presentation:

• What is WordPress?
• Why WordPress is Perfect for Small Businesses
• What is Responsive Design & Why Do You Need It?
• Website Best Practices
• Why it Makes Sense to Convert Your Site to WordPress
• Overview of Google Analytics
• "Doing it Right" Case Studies
• Top 10 Wordpress Plugins

Victoria Byrne, founder of Creative Marketing Services, is the presenter of this workshop. Victoria has helped small businesses, entrepreneurs and start-ups maximize their online web development, marketing and lead generation potential with strategically planned, creative and cost effective marketing initiatives for over 15 years. She's a Certified Constant Contact Solution Provider and she regularly shares her marketing expertise at workshops, boot camps and training seminars.

(Registration/Check-in 5:30 to 6:00 PM)
 
Content Beyond Words
Location:Clifton C. Miller Community Center
300 Centennial Way, Tustin 92780
Click here to view map
Date & Time:August 24 2017, Thursday, from 6:00 PM to 9:00 PM
Cost:No Cost
More Info:


How to create amazing, “shareable” images, graphics and video for social media marketing!

You will learn how to create beautiful images and even easy DIY video for your business. Promoting your great new graphics is the next step, so I will share with you my next steps to get the most mileage from the effort you are putting into them. How to easily share on social media, your website and of course a dedicated email…oh yes spoiler alert…you’ll even learn how to make a short “trailer” for your 30sec video! This workshop will be fun…you can really do this!

Learn:
• Why you should use video as content.
• Why shorter is better, and why sometimes this isn’t true…
• See how to easily create great graphics and images for all your social content.
• How filters can up your image game!
• Best tips on how to share!

Roni Ramos, Founder & President of Harmony 3 Productions presents this workshop.

Roni regularly speaks at educational seminars where she shares tips and advice on a variety of social media marketing methods. Attendees rave about her presentations where she shares tips, tools, techniques and actionable steps to use graphics and video to polish your online marketing. These are DIY tips that make your video look amazing…You can really do this!

Roni is a great cheerleader to get small business excited about using the new technologies available to market their business.

(Registration/Check-in 5:30 to 6:00 PM)
 
Create a Customer Generating Website and Back it up with Digital Market & Sales Tools
Location:Fullerton Public Library
353 W Commonwealth Ave, Fullerton 92832
Click here to view map
Date & Time:August 24 2017, Thursday, from 6:00 PM to 8:00 PM
Cost:No Cost
More Info:


Are you feeling that you aren't getting the full benefit from your company's website? Do you hear of ways to enhance it, but aren't sure which are appropriate for your situation? Uncertain if your website has good content and visual appeal?

Most sales today take place online. Even well-established brick-and-mortar stores have a significant online presence. The question is, “How do you get those potential customers to your website and encourage them to do something once they are there?” In this workshop, we will focus on top tips for a customer-generating website as well as using other digital marketing (social media) and Customer Relationship Management tools to drive more business.

Why: Why attend this workshop?
Most sales today take place online. Even well-established brick-and-mortar stores have a significant online presence.

What: What you will learn?
Top tips for a customer-generating website as well as using other digital marketing (social media) and Customer Relationship Management tools.

How: How to apply this technology in your business?
Get those potential customers to your website and encourage them to do something once they are there.

Who should attend?
Owners, Sales and, Marketing executives, team members responsible for lead generation.

This workshop is presented by Eddie Bader, Bryan Iinuma, Eric Klauss and Manish Bhardia.

Eddie Bader of Company Built started his technology career at the Disneyland Resort working on their SAP. He currently works with many different industries including nonprofits, healthcare providers, and department of defense contractors. Eddie is client-focused and works to develop solution-based IT recommendations that meet a client's needs.

Brian Iinuma has over 25 years' I/T experience in Enterprise Resource Planning (ERP), payment processing, and direct marketing. He is the President and co-founder of Strategic Systems Group, Inc. (SSG), a provider of I/T services to small and mid-sized manufacturing and distribution companies.

Eric Klauss has over 25 years experience selling, consulting and recommending Technology solutions as a customer, consultant and salesperson in the industry. Today he provides his expertise to PartnerSource Solutions customers, where he is a Partner. Eric also currently serves President of the Southern California chapter of International Association of Microsoft Channel Partners.

Manish Bhardia has over 17 years of experience in technical architecture, project management, business process consulting, solutions development and service delivery. He has deployed server architecture for the Port Of Los Angeles, Titan AM, and Hyundai of North America. Manish is a member of the Board for International Association of Microsoft Partners and the Microsoft Community Connection team.

(Registration/Check-in 5:30 to 6:00 PM)
 
 
  
September

 
Marketing:
    Using Data & Business Intelligence to Grow Your Business
Location:National University
3390 Harbor Blvd, Costa Mesa 92626
Click here to view map
Date & Time:September 5 2017, Tuesday, from 9:00 AM to 11:00 AM
Cost:$35 pre-register online; $45 at the door (cash or check only)
More Info:


Have you ever felt like you were overwhelmed by report requests and spreadsheets? Have you heard about the power of business intelligence and what experts are saying about it? Do you need better methods to see how your business is performing financially?

Why should you attend this event?
Business intelligence has become the new standard for business analysis and reporting. Every business needs tools to quickly understand how it profitable it is.

What are you going to learn during this workshop?
Learn what a data warehouse is and how to construct one, how to read a simple dataflow diagram, how to use Microsoft Excel to generate reporting using pivot tables, and how to setup and use Microsoft's Power BI.

How to apply this to your business?
All businesses have key performance indicators (KPIs) that quickly show how it is performing. Business intelligence tools and methods can be used to calculate relevant KPIs and report them on a timely basis. This information will help executives and managers quickly make sound business decisions.

Who should attend?
Business owners, middle managers in sales, operations, and finance. Team members responsible for data analysis.

This workshop is presented by Eddie Bader, Bryan Iinuma, Eric Klauss and Manish Bhardia.

Eddie Bader of Company Built started his technology career at the Disneyland Resort working on their SAP. He currently works with many different industries including nonprofits, healthcare providers, and department of defense contractors. Eddie is client-focused and works to develop solution-based IT recommendations that meet a client's needs.

Brian Iinuma has over 25 years' I/T experience in Enterprise Resource Planning (ERP), payment processing, and direct marketing. He is the President and co-founder of Strategic Systems Group, Inc. (SSG), a provider of I/T services to small and mid-sized manufacturing and distribution companies.

Eric Klauss has over 25 years experience selling, consulting and recommending Technology solutions as a customer, consultant and salesperson in the industry. Today he provides his expertise to PartnerSource Solutions customers, where he is a Partner. Eric also currently serves President of the Southern California chapter of International Association of Microsoft Channel Partners.

Manish Bhardia has over 17 years of experience in technical architecture, project management, business process consulting, solutions development and service delivery. He has deployed server architecture for the Port Of Los Angeles, Titan AM, and Hyundai of North America. Manish is a member of the Board for International Association of Microsoft Partners and the Microsoft Community Connection team.

(Registration/Check-in 8:30 to 9:00 AM)
 
Create a Testimonial Video for Your Business Right on Your Smart Phone
Location:OC Hispanic Chamber of Commerce
2130 E 4th St., #160, Santa Ana 92705
Click here to view map
Date & Time:September 6 2017, Wednesday, from 6:00 PM to 9:00 PM
Cost:No Cost
More Info:


A testimonial video can be gold for your business. Don’t miss an opportunity to capture your raving fans on video! I will have a live demo and you can practice the hands on techniques I will be showing you. Join me as I share my best tips, tricks, and apps. you can use right now to make a DIY testimonial video for your business...right on your smart phone. If you have a client who is raving about your business, be ready to capture and share that with video! Show off your business in its best light, using simple professional techniques, and apps that help make it easy! And now that you have this great video, learn how to get its seen, using social media and email! This workshop will have you calling “Action!” in no time...You can really do this…I’m gonna show you how!

Learn:
• Apps to make editing that video a breeze
• Tricks for focus and exposure on your smart phone
• How to get better sound and voice overs
• How to get the most mileage from your testimonial video
• Actionable steps to market your video online with email and social media

Roni Ramos, Founder & President of Harmony 3 Productions presents this workshop. Roni regularly speaks at educational seminars where she shares tips and advice on a variety of social media marketing methods. Attendees rave about her presentations where she shares tips, tools, techniques and actionable steps to use graphics and video to polish your online marketing. These are DIY tips that make your video look amazing…You can really do this!

Roni is a great cheerleader to get small business excited about using the new technologies available to market their business.

To see a sample Click Here

(Registration/Check-in 5:30 to 6:00 PM)
 
The Secrets of Selling
Location:Placentia Library
411 E Chapman Ave., Placentia 92870
Click here to view map
Date & Time:September 12 2017, Tuesday, from 5:00 PM to 8:00 PM
Cost:No Cost
More Info:


Designed for business owners, managers, office and sales staff, this workshop will take you step by step through the art of selling.

It is guaranteed to give you much more confidence, a far better understanding of the sales process and help in dramatically elevating your closing ratio. Questions and challenges will be welcome.

You will learn:

• Sales Process, Step by step
• How to develop an exciting elevator pitch
• How to overcome “Price Too High”
• Effective Probing
• Dealing with Customer Complaints
• Overcoming Objections
• Cold Calling & Appointments
• Telephone Selling
• The No-No’s of Selling
• Managing A Sales Staff

Barry McKinley of SCORE is the presenter. He has owned 10 different businesses in 5 different industries. These businesses were either purchased or started, and he later sold them to investors, employees, competitors or large corporations. His entire career has been based on building companies from scratch to the point that they could be acquired. He operated his own medical sales company generating over $50 million in sales. He has sold products and services to professionals, large and small companies, buying groups and directly to consumers. Barry estimates that he has made 25,000 sales presentations to groups varying from 1 to 100. He has personally hired and managed in excess of 200 sales people. He has won numerous sales awards, contests and industry recognitions. As a SCORE mentor Barry has participated in over 2,100 face-to-face sessions with business owners and twice that number via email counseling.

(Registration/Check-in 4:30 to 5:00 PM)
 
What Makes A Great Website Plus Live Website Critiques
Location:Newport Beach Public Library
1000 Avocado Avenue, Friends Room, Newport Beach 92660
Click here to view map
Date & Time:September 12 2017, Tuesday, from 6:00 PM to 8:45 PM
Cost:No Cost
More Info:


The foundation of your digital marketing strategy is your website. Without a great website, you’re building a marketing house on digital sand. Make sure your website attracts, holds, and converts new visitors and customers.

Plus, useful tips from Stu's new book on internet marketing.

By the end of this session, you’ll have actionable information on:
• What makes a good home page
• Why page load speed is critical
• What is website usability and how can it help my website?
• How can I know what visitors are doing when they arrive on my website?
• How do I prevent my site from being hacked?
• How do I select the best hosting company?
• Do I need a blog?
• What’s the best content, color, and design for a website?
• See live website critiques randomly selected from audience participants!
• And much, much more…

After this session you will never see websites the same. It will change your view of how you see your website plus give you practical steps to increase sales via your website. Don’t miss this informative and interactive event.

Stuart Atkins of Atkins Marketing Solutions presents this workshop. Stu is a marketing consultant, author, blogger, speaker and Adjunct Professor of Marketing at Cal State Fullerton's Mihaylo College of Business and Economics.

(Registration/Check-in 5:30 to 6:00 PM)
 
Immersion Experience:
    Customer Relationship Management for the Entrepreneur
Location:La Habra Community Center
101 W La Habra Blvd, El Camino Room, La Habra 90631
Click here to view map
Date & Time:September 13 2017, Wednesday, from 5:30 PM to 7:30 PM
Cost:No Cost
More Info:


Do you have leads from tradeshows, e-mail campaigns, or an existing customer database?

Have you wondered how to get more revenue from your sales process? Are you looking for a way to be more mobile and to look like a bigger company than you are?

Learn how to use Customer Relationship Management (CRM) to acquire and retain customers through repetitive sales and marketing activities. Understand how to send marketing information to prospects over longer periods of time to nurture them to become customers. Learn how a CRM system can prioritize e-mail contacts, telephone calls, and face-to-face visits and help you achieve greater revenue growth. 

*This is a hands-on workshop and attendees are encouraged to bring their devices to get the most out of the session.

Who should attend?
Business owners, CEOs, personnel responsible for the organization's sales process.

This workshop is presented by Eddie Bader, Bryan Iinuma, Eric Klauss and Manish Bhardia.

Eddie Bader of Company Built started his technology career at the Disneyland Resort working on their SAP. He currently works with many different industries including nonprofits, healthcare providers, and department of defense contractors. Eddie is client-focused and works to develop solution-based IT recommendations that meet a client's needs.

Brian Iinuma has over 25 years' I/T experience in Enterprise Resource Planning (ERP), payment processing, and direct marketing. He is the President and co-founder of Strategic Systems Group, Inc. (SSG), a provider of I/T services to small and mid-sized manufacturing and distribution companies.

Eric Klauss has over 25 years experience selling, consulting and recommending Technology solutions as a customer, consultant and salesperson in the industry. Today he provides his expertise to PartnerSource Solutions customers, where he is a Partner. Eric also currently serves President of the Southern California chapter of International Association of Microsoft Channel Partners.

Manish Bhardia has over 17 years of experience in technical architecture, project management, business process consulting, solutions development and service delivery. He has deployed server architecture for the Port Of Los Angeles, Titan AM, and Hyundai of North America. Manish is a member of the Board for International Association of Microsoft Partners and the Microsoft Community Connection team.

(Registration/Check-in 5:00 to 5:30 PM)
 
10 Steps To Email Marketing Successfully
Location:Bellflower City Hall
16600 Civic Center Drive, Bellflower 90706
Click here to view map
Date & Time:September 13 2017, Wednesday, from 6:00 PM to 8:00 PM
Cost:No Cost
More Info:


What you will learn:

Are you using Email Marketing Tools and Promotions to grow your business? Join my workshop to learn the secrets to successful Email marketing tools and work along on your laptop as we send out your first email marketing campaign in 10 easy steps. Use a Trial account or your own Constant Contact account to successfully promote your marketing goals. Gain your customer's trust and get more referrals and testimonials at the same time.

We will discuss:

• 10 Tips to getting more from your Email Marketing Efforts
• Design your first email marketing campaign.
• Edit your template within your Constant Contact account.
• Learn the most effective steps to get the results you want.
• Add your contacts to the email and get more replies.
• Connect your email to social media to expand your reach.
• Push send to you customers & then follow my steps to improve your results.

This workshop is presented by Liz Harsch of Tailor-Made Advertising. Liz has been helping small businesses make more of their marketing budget since 1988. She has been awarded by Constant Contact as an All Star Email Marketer and is Master Certified and an Authorized Local Expert to present Marketing, Email Marketing and Social Media Workshops & offers other Small Business Workshops.

(Registration/Check-in 5:30 to 6:00 PM)
 
A Content Marketing Roadmap for Small Corporations
Location:Fullerton Public Library
353 W Commonwealth Ave, Fullerton 92832
Click here to view map
Date & Time:September 14 2017, Thursday, from 6:00 PM to 8:00 PM
Cost:No Cost
More Info:


Are you an established business that just does not get social media? You might have distributors and established channels, but just do not understand how social media can help you. How could Instagram pictures help you sell your products when you do not sell to consumers directly? How can a distributor possibly benefit from YouTube videos? You need a map that takes you, step by step, to your success destination. Join us to build A Content Marketing Roadmap for Small Corporations.

Learning Objectives:
• Understand the key conversations to have on social media for good content marketing
• See how vendors, resellers and distributors can leverage your social media assets
• How to engage with end consumers to create user-generated content
• Learn the key pitfalls to avoid at all cost
• Build a roadmap that provides an implementation plan for content marketing

Mark Mikelat presents this workshop. Mike is a business growth expert, speaker, consultant, and author, has extensive experience in marketing and sales strategy. He has successfully consulted with corporations all throughout the world in sales channel development, sales systems implementation, marketing strategy, social media marketing and email marketing. Some of his clients have included Microsoft, Coach Luxury Brands, Hewlett Packard, the Los Angeles School District and many others. His humorous programs are jam-packed with actionable and practical advice that business leaders can put into action immediately to increase their sales, win more clients, and grow their businesses. He is the author of multiple books and you can learn more about him by visiting www.BuildingAspirations.com

(Registration/Check-in 5:30 to 6:00 PM)
 
The Sales Strategy That You Need To Be Using
Location:National University
3390 Harbor Blvd, Costa Mesa 92626
Click here to view map
Date & Time:September 20 2017, Wednesday, from 6:00 PM to 8:00 PM
Cost:$35 pre-register online; $45 at the door (cash or check only)
More Info:


Professional selling is tough. The key to success in the sales process rests in understanding the buying process. Do you know why your clients buy from you? Do you know the benefits that they seek from you? Do you understand why they buy from you and not a competitor? By understanding your buyer’s motivation you can win more clients, sell more products, and grow your business. Learn to sell more to more clients with less work.

In this workshop you will learn:

• Why the sales process is about them, not about you
• The single most important factor in professional selling
• How to give to your clients first, to get the sale later
• How to get your existing clients to find new business for you
• What motivates people to buy something for $99, but not something for 99¢

Mark Mikelat presents this workshop. Mike is a business growth expert, speaker, consultant, and author, has extensive experience in marketing and sales strategy. He has successfully consulted with corporations all throughout the world in sales channel development, sales systems implementation, marketing strategy, social media marketing and email marketing. Some of his clients have included Microsoft, Coach Luxury Brands, Hewlett Packard, the Los Angeles School District and many others. His humorous programs are jam-packed with actionable and practical advice that business leaders can put into action immediately to increase their sales, win more clients, and grow their businesses. He is the author of multiple books and you can learn more about him by visiting www.BuildingAspirations.com

(Registration/Check-in 5:30 to 6:00 PM)
 
Power of the Inbox -Plus- Key Email Marketing Trends That Produce Results
Location:Fullerton Public Library
353 W Commonwealth Ave, Fullerton 92832
Click here to view map
Date & Time:September 21 2017, Thursday, from 6:00 PM to 9:00 PM
Cost:No Cost
More Info:


First impressions matter – how are YOU doing with your emails? This seminar will help you avoid common mistakes and maximize your emails for powerful impact!

You’ll learn:
• Branding beyond the logo – how placement, pictures, even colors can re-inforce recognition & engagement
• Readability – including fonts, white space and single-column design
• Images – including sizing, placement, links and more
• Sharability – are you going social with your email? Easy tips to encourage more cross-platform engagement
• Mobile-friendly emails
• Email Marketing Trends – Tips for Success
• Real world examples of businesses doing it well.
• Standout Subject Lines

Join us for this fast, info-packed seminar packed with tips, techniques and tools to help you navigate the dos and the don’ts for your own email marketing!

We will discuss what it means to run a campaign and tactics for measuring success without spending a lot of time or money. One of the time saving techniques that we'll focus on is auto responder emails where you can automatically deliver a series of emails based on behavioral targeting or segmentation to a specific group within your database, such as new contacts or leads, to help increase conversions and engagement.

All levels are welcome (even if you haven't tried email marketing yet). Those who have been doing email marketing for years have walked away with new ideas.

Victoria Byrne, founder of Creative Marketing Services is the presenter of this workshop. Victoria has helped small businesses, entrepreneurs and start-ups maximize their online web development, marketing and lead generation potential with strategically planned, creative and cost effective marketing initiatives for over 15 years. She is one of the Constant Contact Authorized Local Experts in Southern CA and she regularly shares her marketing expertise at workshops and training seminars.

(Registration/Check-in 5:30 to 6:00 PM)
 
Branding & Website Strategy for Your Organization
Location:Orange Public Library
407 E. Chapman Ave., Orange 92866
Click here to view map
Date & Time:September 25 2017, Monday, from 6:00 PM to 9:00 PM
Cost:No Cost
More Info:


Manage your organization's web presence and learn how to connect with your customers. In this workshop we will cover:

• How your brand effects design decisions
• Competition and pricing
• Choosing a look for your organization
• Unfolding your story through images, content and navigation
• Choosing a WordPress theme
• Search engine optimization and maximizing your page rank
• Best practices to maintain and update your website
• Incorporating news, blogging and social media
• Adding eCommerce and security
• Measuring success through analytics
• Budgeting and choosing a vendor

About the Presenter: Mark Raymond is a seasoned executive with deep marketing and technical expertise. He is president of Luminys, a company specializing in branding, WordPress website design, social media, analytics and communications. Prior to founding Luminys, Mark cofounded a telecom company, served as VP of Marketing for an internet company that was acquired by Yahoo, and was a Program Manager for Phoenix Technologies in Silicon Valley where he managed new technology development and served on several industry boards of directors. Mark has business acquisition experience, has worked internationally, and has studied Mandarin and Japanese. He has an undergraduate degree in computer science and an Executive MBA with an emphasis in Finance, both from the University of California, Irvine.

(Registration/Check-in 5:30 to 6:00 PM)
 
Selling Techniques That Work
Location:Fullerton Public Library
353 W Commonwealth Ave, Fullerton 92832
Click here to view map
Date & Time:September 28 2017, Thursday, from 10:30 AM to 1:30 PM
Cost:No Cost
More Info:


Are you afraid of selling? Don't be! Register for this workshop and learn how to relish the opportunity to engage in the process! Selling is a skill that is learned not inherent. It is a 'step by step' procedure. There is no such thing as a "born salesperson"....one learns how to be a successful salesperson. You can learn the proper steps to a successful sale. Proper selling is an example of 'behaviour modification'. Your goal is to change the behaviour of a client into buying your product and/or service. It's not an exact science. There are no 'silver bullets' that work all the time. You will learn how to present yourself, your product and/or service and your ideas for better solutions to the customer’s business problems. This workshop is a BASIC selling technique workshop primarily for ‘face to face’ and telephone sales. It is basically “Selling 101” that will help you in these areas and more. After taking this workshop, you will have learned how to make a sale, to create the right impression what to say and when to say it for maximum impact while being able to recognize the signs that a customer is ready to buy and if they are not what to do next. With what is learned in this workshop, you will make the most out of every sales opportunity.

Pete Foley of SCORE presents this workshop. Pete was employed in the sales and marketing of major corporations in the transportation business and retired from FedEx Freight, Inc., after 16 years as Vice President of Sales. While at FedEx, Pete also worked closely with the Marketing Department to aid in pricing, positioning, and advertising the products he managed. At the time Pete retired, this segment of FedEx was the largest Less Than Truckload (LTL) company in the Western United States. He has developed, taught and facilitated numerous Sales, Marketing and Negotiation courses throughout his career.

(Registration/Check-in 10:00 to 10:30 AM)
 
 
Privacy Policy & Disclaimer